Youssef Nokta is Senior Vice President of Solution Consulting at Genesys, where he leads the organization responsible for helping customers realize measurable business outcomes through AI-powered experience orchestration. Youssef joined Genesys in 2022 to build and scale the company’s AI practice, defining the vision, strategy, and operating model that accelerated cloud adoption, as well as growth in AI & digital, prior to the appointment of his current role. A customer experience veteran, Youssef has held senior leadership roles at Oracle and worked at Salesforce, helping leading brands modernize marketing, commerce, and social customer engagement through AI-driven transformation. He is passionate about enabling organizations to become truly customer-centric by aligning strategy, operating models, and agentic AI innovation to drive growth, efficiency, and differentiation.