Name
From CX Platform to CX Ecosystem: Unlocking the Full Power of Genesys; ejada – orchestrating next
Date & Time
Tuesday, February 3, 2026, 2:30 PM - 3:00 PM
Ahmed Hafez
Description

Genesys gives organizations one of the most powerful customer experience platforms in the world. In real life, customer experience doesn’t stop at the platform boundary.
The organizations that truly lead in CX are the ones that evolve from a CX platform to a complete CX ecosystem - where omnichannel journeys, AI-powered interactions, intelligent workforce management, enterprise CRM systems, and professional human agents all work together seamlessly around Genesys.

In this breakout session, we’ll share how organizations can unlock the full power of Genesys by extending it into a complete, end-to-end ecosystem. We’ll also show how Ejada, as a Genesys Elite Partner, combines Genesys technology with AI solutions, CRM platforms, system integration, and BPO services to turn CX strategy into real, measurable experience.